Stories :

Cómo llevar camisa, por Clea (Nueva marca!)

Cómo llevar camisa, por Clea (Nueva marca!)

Clea. 

Clea está lanzándose a las calles y estamos aquí -los primeros- para contarlo.
Clea es una firma que nace en un ideal atelier de Madrid, bajo la dirección creativa -y las manos talentosas- de Nuria Freire y en esta etapa de su jóven vida, ha decidido dirigir toda la sabiduría de la costura a medida a diseñar una Colección Cápsula de Camisas infinitamente elegantes. 
 
Clea significa perfección en cada costura, pliegues imposibles para prendas de diario, jeans o smoking. Da igual, elegancia en definitiva.
 
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New brand. Lip Label.

New brand. Lip Label.

New brand. Lip Label.

In love.
 
Sneakers + Made-in-Spain + Tempting name.
 
We never though we could make it real but suddenly they appeared: LIP.
Pronouncing the brand left us hooked and discovering the product itself was reaching perfection.
 
THE SNEAKERS OF THE NEVER-ENDING HUNT CAN BE YOURS NOW. 
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Sustainability. Fashion forever.

Sustainability. Fashion forever.

Sustainability. Fashion forever.

We bet.
 
Looking for fashion with sense and sensitivity. Becasue producing is not the same as creating with respect.
Building human teams, rescuing craftsmanship and searching for the purest materials for the good of our skin, are part of the work of our brands. Of course, beauty remains.
 
This is far away from marketing, this is a reality driven by their management philosophyAll our support!
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We are back

We are back

We are back

Newness.
 
Plaids, fluid silks, peachy leathers, shines and organic jewels. Rocketing brands which creations are willing to see the light. 
 
Wonders explored and selected during these months, will be unveiled in the upcoming weeks. Shop beauty, sustainability and local.

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Shash FW 18/19

Shash FW 18/19

Contemporaneidad. Elegancia. Sutileza.
 
Hay prendas que no solo visten, también expresan. La feminidad es la fuente de inspiración de una marca que, en su cuarta colección, sigue hablando de la distinción de lo sencillo y dirigiéndose a mujeres valientes, brillantes.

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Sandalias a gogó!

Sandalias a gogó!

Sandalias a gogó!

Hacemos un paréntesis en nuestras historias, para enviarte una frívola selección

de las sandalias más exitosas de la temporada...


Por versátiles, por mediterráneas o por atemporales. Todas ellas reúnen estos básicos

y por ello las hemos elegido (y podemos decir, en primera persona, que lo valen).


Descubre.

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He also deserves it.

Él también se lo merece.

Puede ser el regalo perfecto. O la recomendación que siempre te agradecerá.
No es tarea fácil localizar ropa y complementos para chico que tengan ese punto especial,
pero nosotros lo hacemos por ti.
¿Quieres verlo?
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A new Wave…Mundaka Studio 

A new Wave…Mundaka Studio 

A new wave... Mundaka Studio

An independent brand that always aims to create garments with its own identity.

His fabrics, dyed perfectly and impeccable joined here to stay. Mundaka Studio represents the fashion we seek,

inspires our male followers, and once again brings us a collection full of nuances,

perfect cuts with colors that fall in love. On this occasion, Belén speaks to us

from within to let us know, "the story behind”.

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Following the Steps of an Exquisite Globettroter.

Tenerife – Madrid – Marrakech

Los Pasos de una Exquisita Globettroter.

Julia is enigmatic and magnetic –it’s not easy to quit staring at her-.

She’s not a famous influencer –she will-, however we got captured by her style.

We met, she discovered some of our brands and it was magic. Beautiful photos

to be admired and some coffees with a great stage in one of the hottest spots in Madrid: Hermosos y Malditos.

And of course, a nice conversation deep into her life, the everlasting

fashion and future plans… maybe together.


PS: She does it with no ambition, but Julia rockets in Instagram.

She is authentic, consistent and absolutely worthy (@julia.rguez).

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WOMEN by Zïah

WOMEN by Zïah

WOMEN by Zïah

In this introduction, we could write about her new collection and the inspirations behind it.

In contrast, Erika, under her brand, "Ziah" chooses to write about what she moved her to create:

WOMEN. after all, his creations would not exist if it were not for them.

In this way, we want to give, once again, a great welcome to a great brand, that from Australia,

with Brazilian roots, moves us, inspires us and makes us feel special. Ziah looks for something

as basic as it is important, discover the woman you are, or the woman you want to be.

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Noemi Kirscher

Noemi Kirscher

Noemi Kirscher

Noemi Kirscher is part of that beautiful, attractive and fascinating world of arts, of staging, modeling, scenarios. A French air gives it an overwhelming personality, sweet and elegant. We love profiles like yours, artists who feel the beauty of fashion, of what makes the soul dress. We go into his life, his hobbies and styles. We know your world.

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Luisa Castellanos

Luisa Castellanos

Luisa Castellanos

You have a meteoric career. Young and passionate about illustration and fashion. How did you get there? What about the road to get to the destination of your life?
I started 3 years, although I must accept that I was always passionate about the art world, my best friend always drew and always thought that someday I would do it until I ventured and began to carry a notebook with me everywhere, after I started fashion design and here I fell in love with illustration and thanks to an exercise in the university I realized that the prints were what I needed to do all my life and now is what I mainly do.

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María Bernad. Influencer or pioneer?

María Bernad. Influencer or pioneer?

María Bernad.

She shows great respect and admiration for what comes to be her future: the world of Fashion. María Bernad (Valencia, 1992) has grown up surrounded by needles and despite having became so popular thanks to her Instagram (@maria_bernad, with more than 65.000 followers), she uses this channel to share her own view of aesthetics –to us, a very special one-, far away from positioning as a mere publishing tool. Her delicate gesture contrasts with her tanned skin and her so-defined style turns subtle with the colors and light effects she gets.

From SmartLuxury –loyal fans of her-, it’s a big pleasure to announce that shortly, María will be writing in our curators section about her hidden spots, secret plans and way of living fashion and art, during her upcoming new life in Madrid –not forgetting her missed Mediterranean-. 

Forever, very thankful María because to us is proven that you believe in special brands and projects. XOXO

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Brand to Swim in: nau

Brand to Swim in: nau

Introducing...

Saõ Paulo, Brazil, 2016. Two friends and mates during their creative degrees saw an

extraordinary opportunity in reinventing the concept of swimwear. Their key and more

distinctive value is to bring back into life many really wonderful and forgotten fabrics

–indeed, this is upcycling- to design pieces that can be matched among each other, with a

million possibilities. Vibrating colors predominate in wrapping swimsuits, which could be

either top or bottom –both, yes-. Know their story and be a pioneer in trying these made-to-

create-beauty pieces

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Flower Bloom. Who is Daisy?!

Who is Daisy?

Staring at flowers blooming all around. A pleasant feeling that can be experienced in our body when embellished with Beatriz Palacios' latest creations.

We discovered her and cannot hide our fancy... but with every new collection, she goes higher. Soon, worldwide renowned. 

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Know my Story

Know my Story

KNOW MY STORY

Jimmy Millán

What is fashion without art? And art without fashion? The collaboration between the artist Jimmy Millán and "A bout by SmartLuxury" was born in our eagerness to tell the stories that lie behind great creators. A series of three shirts that try to capture the spirit behind us, uniting art, unique pieces and fashion. We managed to stop Jimmy for a few moments to tell us firsthand his impressions, exhibitions and future movements.

Once again we invite Jimmy Millán. The reason? The new capsule that was born between “A Bout” and the great artist from Jaén.

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Jimmy Millán: Collages fever

Jimmy Millán: Collages fever

Jimmy Millán

A New Star Shines in the sphere of Art

His Work is playful, colorful and mythomaniac. We came across Jimmy Millán’s way and his endless inspiration got us immersed in his collages –and even encouraged us to envisage an attractive collaboration together, soon to become real-.

Jimmy expresses his art on any existing surface –paper, wood or fabrics-, through a daring but always elegant vision –highlighting the way he makes past and present encounter- and this particular view has already been outlined by key publications as Vogue. They are all compositions with an undoubtedly, distinctive footprint.

Three years ago he took the reins of his desire to create and, supported by his people, Jimmy has never quitted since then. His art is addictive, pieces that you’d like to take home. If you still don’t know him, he deserves this introduction.

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Tenerife (by @JuliaRguez)

Tenerife (by @JuliaRguez)

Tenerife

_From Julia’s view.

Day 1

The plane flies over the island and it is impossible to keep your eyes off El Teide, that huge and disproportionate peak, a mountain of fire higher than 3,700 meters that controls the island from its unbeatable position.

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Bogdar Studio. Geometrías Maestras

Bogdar Studio. Geometrías Maestras

Cuando la tradición se renueva

Fluidez, texturas y estructuras transforman la silueta femenina, potenciando sutiles líneas. Es de lo que hablan las nuevas prendas Bogdar, que transmiten frescura y modernidad en cada pliegue. 

La mejor evolución de un saber hacer probado.

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Beatriz Palacios. Signature jewelry that remains

Beatriz Palacios. Signature jewelry that remains

BEATRIZ PALACIOS

It’s not common to go that deep in the creativity of an artist that has turned upside down the classic concept of jewelry, especially in Spain, through the perfect balance of romanticism, modernity and class. But even more surprising is to discover how close, positive and familiar is the mind and soul in front of these exquisite pieces. A friend and simply admirable.

Where everything began and how it will continue, the keys of her inspiration… That’s what she says

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